IMImobile powers India’s first 3G mobile VAS experience for Aircel

IVVR (Interactive Video Voice Response) and 3G Pocket Internet portal shine

IMImobile successfully powered the mobile VAS experience on India’s first private operator 3G experience zone launched by Aircel.

IMImobile’s DaVinci 3G Services deliver video on demand through streaming, subscription and download to video portal users and enables them to access their favorite video content through an easy to use interface. Further, as the video portals provide visual prompts, service discovery, navigation and catalogue browsing are greatly streamlined enabling end users to discover content and services best suited for them.

The IMImobile DaVinci Video on Demand solution includes an integrated Device Repository that gives detailed information on not only the supported codecs but also the maximum quality of audio/video content supported on a given device. As a result, the solution selects only the best possible content for streaming to the consumer.

The video content is published in different categories and made discoverable through features such as full text search, automatic recommendations, top rated content, and top viewed content along with promotional videos. This ensures that consumes can not only view popular content but also discover the content they are most likely to enjoy.

Vishwanath Alluri, Chairman and CEO of IMImobile, marking the occasion said “We are happy to provide our 3G platform for Aircel who are the first private mobile operator in India to have launched 3G services. Widespread availability of 3G services is going to be an important milestone for telecom services in India and we at IMImobile look forward to once again play our part in this evolution”.

Aircel the fifth largest service provider became the first private telecom service provider to start 3G service with the launch of its 3G experience zone in Chennai for the consumers to get a first hand feel of third generation mobile telephony and its wonders. The company is present in all 23 telecom circles in the country with a subscriber base of over 47 million.

First Tele Healthcare Delivery Service on Mobile

AIRCEL INTRODUCES THE FIRST TELE HEALTHCARE DELIVERY ON YOUR MOBILE IN ASSOCIATION WITH APOLLO HOSPITALS GROUP

Aircel the fast growing Pan India telecom operator in the country, today announced the launch of the first Tele Healthcare delivery, ‘Aircel Apollo Mobile HealthCare’ for the consumers in India in association with the leader in Integrated Healthcare, the Apollo Hospitals Group. With a subscriber base of over 45 million, Aircel, the fifth largest service provider along with Apollo will address Healthcare and reach out to the masses anytime anywhere with the help of dynamic products, i.e. Tele Medicine and Tele Triage to begin with.

Tele Medicine provides interactive healthcare in real-time online utilizing modern technology and telecommunications. This allows the patients to consult physician /specialist over video for immediate health care. Tele Medicine is an invaluable tool in healthcare as it helps patients to get service from doctors even in remote areas without the need of patient’s physical presence at doctor’s clinic. The patient data is collected through various processes like history, data-entry, biometrics and integration of medical equipment. The data is stored and shared between healthcare professionals to diagnose, treat and follow-up be it (regular treatment, post–surgery etc). Some of the significant benefits are, reduced patient health risks; enhanced access to care for patients living in rural/remote areas; reduced healthcare delivery costs; saves time and travel; minimized hospital admissions and objective and timely clinical information. This will be available at exclusive Aircel Retail outlets and at other Retail outlets as well.

Mr. Gurdeep Singh, Chief Operating Officer, Aircel said, “It is always our endeavor to provide the best and the most relevant products and services to the masses at large and open to them a world of possibilities. ‘Aircel Apollo Mobile HealthCare’, is going to address the most critical part of our lives i.e. ‘Health’ which is often neglected due to lack of resources and access as there exists a regional imbalance when it comes to Healthcare facilities in the country. This initiative with Apollo Hospitals Group, will bring a revolution in Healthcare as it provides the best in Medical Care on your Mobile anytime anywhere. We will roll-out our services from Chennai and gradually go Pan India.”

Dr. Prathap C. Reddy, Chairman, Apollo Hospitals Group said, “Apollo Group has continuously been at the helm of several game-changing innovations in Indian healthcare. Our partnership with Aircel will forever transform the way Healthcare is delivered to the citizens of this country and accelerate the Apollo Group vision of touching a Billion lives. Our HealthHub will deliver quality healthcare services using a combination of brick-and-mortar and virtually delivered online services.”

Tele Triage is a solution to manage patient health concerns and symptoms via a telephone interaction by doctors anytime, anywhere. This service provides a structured medical advice and a disposition based on the symptoms and is available round –the- clock, from qualified Apollo Clinicians. It provides basic healthcare at the convenience of your home. It is Low -cost, High- quality innovative healthcare solution on your Mobile. In case you need Medicine (OTC) then the Doc can have it delivered to you through Apollo Pharmacy. In case of an emergency the Doc can send an ambulance through the Apollo Chain where-ever possible. Also, if you need to set up an appointment with a specialist then the Doc will do the needful.